Who: Vauxhall Role: Designer

Brief/Execution: The New Vauxhall Mokka was a step forward in design for the brand. Working closely with a creative, team the launch campaign needed to reflect the car’s design and compliment the confident messaging. Considered design using bold brand colours across all customer touch points; from press, online, social and digital takeovers, through to custom out-of-home installations, ensured this campaign stood out from the mass of generic SUV marketing. I was responsible for concept design through to layout of the final executions.